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2011 Bugatti Veyron Grand Sport L’or Blanc

A new Bugatti. -Info- With the partnership between Bugatti and the Königliche Porzellan-Manufatur Berlin (KPM) the renowned manufacturer emphasizes the ability in creating pieces of automotive art. The “L’Or Blanc” celebrates its world premiere with an exclusive unveiling ceremony on June 30, 2011 at the KPM workshops in Berlin. This unique version of a Bugatti Veyron Grand Sport is the world’s first motor car to wear the finest porcelain on its body, as well as in its cabin. It captivates with an abstract exterior design. The security officer nods, the door opens. Amidst pure white walls bright spotlights illuminate a Bugatti Grand Sport that is placed in the center of the spacious room. We have entered the hidden world of the Bugatti Design Studio. The team around Bugatti’s Head of Design Achim Anscheidt works in a quiet and focused atmosphere as they walk around their latest object of desire. Several times they stop, take a step to the left and to the right; they bend down and up again, looking intensely at the Grand Sport from different angles. They analyse the reflections of light on the car’s body before they step back for a moment to get an overall impression of their work. Thin blue lines flow over the bright white exterior of the fastest convertible in the world. It feels like visiting the atelier of an American pop-art artist. The creation bears the name “L’Or Blanc.” It represents an automobile that redefines the art of design. If you look at it through the

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